Why Boxee Must Evolve or Die

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While it’s annoying to those who have fallen in love with the Wonder Twins power combo of Boxee’s software and Hulu’s content, the reality is its hard to make a good life for oneself as a parasite without a host, and currently there is no doubt that Boxee is a parasitic application. In other words, its an app that draws its sustenance from a larger life-force (read Hulu) — one that doesn’t particularly enjoy pests buzzing about its head. So what should Boxee do? In short, it should embrace its roots and look to the Internet, not big media, to find its hits.

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Michael Wolf

Vice President of Research , GigaOM

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