When Blake Krikorian made the rounds in 2004-2005 to tell people about his new device called the Slingbox, the founder and then-CEO of Sling Media employed a pretty smart tactic: He coined a term – placeshifting – to describe what exactly it was his company’s flagship product, the Slingbox, actually did. As described by Om, placeshifting was “the concept of watching your television, anywhere, anytime.” But, after all that, Sling — and its counterparts Orb Networks, Sony and others — has not become the next big consumer hit. So what happened here? Did Sling and others in the placeshifting market fail to execute? The answer is no. Instead, the avalanche of online content has made placeshifting unnecessary.