Augmented Reality Coming to Mobile in a Big Way This content requires a paid GigaOM Pro subscription

Augmented reality applications are beginning to be available through mobile app stores, and they're likely to gain fast traction among smartphone users.

You may not be all that familiar with augmented reality yet, but you’re going to hear a lot about the stuff in coming months. A kind of marriage between the real and the virtual, augmented reality couples live video streams with computer-generated imagery and content. The term can refer to everything from those yellow, simulated first-down lines you see during NFL broadcasts to high-tech, head-up displays integrated into the windshields of military fighter planes. The concept [...]

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