Are GE’s Smart Appliances Too Little Too Soon?

Pedro Hernandez
Friday, November 13, 2009
2 Responses

Smarter than the average water heater, but a bit early to the party.
Source: GE

As far as the smart grid is concerned, some would say it's never too early to dive in. However, GE might have gotten a little ahead of itself with the commercial release of its Hybrid Water Heater. This week, I review its potential shortcoming and suggest a few ways GE, Whirlpool and other appliance makers can ready themselves for new market opportunities opened up by millions of soon-to-be smart meter–equipped homes. […]

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What else will companies need to consider in marketing smart appliances to consumers?

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