Split Decision on Paying for TV Everywhere

Paul Sweeting
Tuesday, November 17, 2009
4 Responses

While cable programmers are anxious to preserve their existing dual-revenue stream business model (advertising plus affiliate fees), and therefore share operators' interest in discouraging cord-cutting, TV Everywhere also represents an opportunity for them to expand the distribution of their networks. And as Iger made clear, when content owners grant expanded distribution rights they expect to receive expanded payment for those rights in return. […]

Question of the Week

Could TV Everywhere succeed if it did not include top-rated cable networks?

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