Connected Consumer › Long Views › April 22, 2010

The Quest to Monetize File Sharing

The legal war against file sharing has failed, and more and more, entertainment industry insiders are seeking alternatives to lawsuits and legal threats, realizing it’s time to finally work with, instead of against, peer-to-peer (P2P) network operators and their users. A variety of tools — from flat-fee licensing to ad-supported downloads — aim to help peer-to-peer distribution turn a profit (or at least earn its keep).

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Janko Roettgers

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