Connected Consumer › Weekly Updates › April 27, 2010

Why Cable Operators Need an Apps Strategy

Embedded app stores are finding their way onto connected HDTVs, Blu-ray Disc players and set-top boxes, where streaming video apps are likely to predominate. With the number of connected devices expected to grow rapidly over the next five years, cable and satellite providers could again find themselves facing the threat of disintermediation.

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Paul Sweeting

Principal , Concurrent Media Strategies

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