UK virtualization provider AppSense today announced a $70 Million investment from investment bank Goldman Sachs. This is the company’s first external investment in twelve years, and gives them the resources to expand rapidly in a market they expect to be worth $2 Bn “over the next couple of years.” The company differentiates itself by addressing user virtualization rather than the more common virtualization of machines undertaken by VMware and others. The company — and their new backer — clearly believe there’s increasing demand for effective management of a user’s desktop settings across both physical and virtual devices… but can they defend their market position against the makers of those virtual machines upon which they currently rely?
Infrastructure Links for this Week
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Amazon offers Simple Workflow Service

Amazon Web Services says its new Simple Workflow Service (SWS) will run applications that are distributed between customer sites and Amazon’s cloud infrastructure, further blurring the line between the customer’s data center and their chosen cloud.
Submitted by Jo Maitland
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Teradata hooks up with Hortonworks

Data warehousing company Teradata has partnered with Hadoop firm Hortonworks to give customers more-integrated big data environments that include everything from the Teradata Database for advanced SQL analytics and the Hortonworks Data Platform Hadoop distribution to store and process unstructured data.
Submitted by Jo Maitland
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Christian Reilly questions the logic of consumption-based pricing for enterprise SaaS deployments. Those $9.99 per user per month headlines look good, until you scale them up across the whole business.
Submitted by Paul Miller
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NSA Winds Down Secure Virtualization Platform Development

The U.S. National Security Agency (NSA) is cutting back on their High Assurance Platform (HAP), a home-grown virtualization solution. A vote of confidence in commercial solutions such as VMware, from one very paranoid customer?
Submitted by Paul Miller
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Rackspace Cloud Load Balancers (Beta) Now Available For All US Cloud Customers

Amazon certainly isn't the only Cloud provider to tightly integrate load balancing into the product. Public Cloud infrastructure provider number 2, Rackspace, announced that their U.S. customers can now put the beta of Rackspace's Load Balancer to the test.
Submitted by Paul Miller