NewNet Q3: Facebook remakes headlines in social media

Summary:

Last quarter’s big headline in social media and real-time technologies came from Google, which launched Google+, its first social tech product that seems legit. In the third quarter, things were back to normal. Google+ is still growing, but Facebook’s platform update dominated the news. And as Google+ passed 25 million users and won some raves from the digerati, its competition with Facebook intensified. Additional companies mentioned in this report include Zynga, Salesforce, BranchOut and Foursquare. For a full list of companies, and to read the full report, sign up for a free trial.

  1. Table of contents
  2. Executive summary
  3. Facebook platform enhancements reinforce its importance in content, apps
  4. Google-Facebook social competition intensifies
  5. Social enterprise shapes up
  6. Social and online advertising environment builds
  7. Yahoo axes Bartz while growth options dwindle
  8. Near-term outlook
  9. Key takeaways
  10. About David Card
  11. About GigaOM Pro
  12. Further reading