Green IT › Weekly Updates › December 20, 2011

First Solar: tired of playing “whack-a-mole”

The dramatic news last Wednesday that the $3 billion U.S. solar industry bellwether First Solar was exiting subsidy-dependent markets and instead shifting focus toward utilities was a sobering indicator of what the subsidy environment will look like in the next few years. First Solar’s new strategy will reverberate across the solar industry, as everyone will have to answer the daunting question of how they will survive in decreasingly subsidized markets.

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Adam Lesser

Lead Reporter , Blueshift Research

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