NewNet Q4: Platform mania and social commerce shakeout

Summary:

The fourth quarter may have lacked a dominating big-event product announcement like Q3’s Facebook platform extension or Q2’s unveiling of Google+, but the NewNet world continued to buzz along. In the battle for mind share, everyone wanted to be a platform. Meanwhile, consumer and social technologies continued to gain momentum, and new vehicles for content and service discovery presented both challenges and opportunities for NewNet companies. And it is hard to ignore the overcrowded but growing world of daily deals. This quarterly report analyzes these trends and others, and it also provides a near-term outlook of trends, technologies and companies to watch in 2012. Companies mentioned in the report include Amazon, Facebook and Socialcast. For a full list of companies, and to read the full report, sign up for a free trial.

  1. Table of contents
  2. Executive summary
  3. Not everyone can be a platform
  4. Connected work momentum continues
  5. Discovery and distribution
  6. Social commerce shakeout
  7. NewNet IPOs
  8. Trends to watch
  9. Companies to watch
  10. Overall outlook
  11. Key takeaways
  12. About David Card
  13. About GigaOM Pro
  14. Further reading