Facebook needs ad initiatives with quicker payoffs 
Posted by David Card, Monday, February 6, 2012
Facebook has a $3 billion ad business. Can it keep up the pace? Read more »
Google: Prioritize and conquer
- Posted by David Card, Monday, January 30, 2012
You would think 25 revenue growth would satisfy Wall Street. Not for Google. Read more »
Facebook’s app ecosystem is still missing a piece of the puzzle
- Posted by David Card, Monday, January 23, 2012
Facebook needs an effective marketplace for app promotion and monetization. Read more »
A modest proposal for the Google+ search integration problem
- Posted by David Card, Monday, January 16, 2012
When it comes to data, Google, Twitter and Facebook should sit down at the bargaining table. Read more »
Priorities for Yahoo’s new CEO
- Posted by David Card, Tuesday, January 10, 2012
Welcome to Yahoo, Scott Thompson. Here's what you should do next. Read more »
Virtual currencies: from coins to barter
- Posted by David Card, Monday, December 19, 2011
Virtual currencies systems should tap loyalty programs and creative ways of bartering to succeed outside the gaming world. Read more »
How publishers must adapt to multiple content discovery options
- Posted by David Card, Monday, December 12, 2011
Companies face a growing number of content discovery and distribution tools — and many questions about how to best use them. Read more »
Why we should separate the real platforms from the pretenders
- Posted by David Card, Monday, December 5, 2011
To achieve network effects, platform ecosystems must extend off-site and share revenues. Read more »
Going social: Recommendations engines need to factor in consumer reviews
- Posted by David Card, Monday, November 28, 2011
The best commercial recommendations will mix a secret sauce of social media and algorithms. Read more »
SoLoMo accelerates evolution of consumer review market
- Posted by David Card, Monday, November 21, 2011
The SoLoMo phenomenon will impact each part of the social commerce segment differently. Read more »
