Today in Cleantech

I’m at the Telecom Council of Silicon Valley meeting today at Marvell. The meeting is focused on the connected car, and carriers, automakers and software developers have come together to figure out the optimal way for drivers of the future to interact with their cars. Electric vehicles will be an important early test ground for many connected vehicle initiatives from wifi in the vehicle to farther out initiatives like autonomous driving (your car taking over to avoid an accident). In many ways, EVs are an entirely new technology product that requires a shift in consumer thinking whereby drivers interact with their car to check the charge, schedule a charge based on power grid availability, control AC from their mobile phone. It’s a world for early adopters. Though the days of a passive experience with your car are most definitely behind us.