Can Enterprise Privacy Survive Social Networking?

Consumer services are testing the limits of online privacy. Can enterprises protect their data while improving collaboration?

The privacy furor stirred up over the past couple of weeks by the launch of Google's social networking tool, Buzz, caused the search giant to make some fairly radical changes to the service. It also threw the issue of privacy in social networking into sharp relief. But Google's stumble in this space is just the latest in a long line of privacy flubs from nearly all of the vendors in the market. It is worth considering whether traditional notions of privacy and social networking are basically incompatible, and if they are, what implications this might have for businesses.

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