Electric Vehicles Give “Mobility as a Service” a Jumpstart

Companies today are embracing Software as a Service, but what about Mobility as a Service? Innovators hit the road to redefine transportation.

As automakers struggle to reinvent themselves amid falling demand, shifting regulations and, in the case of Detroit's Big Three, decades of accumulated overhead, we're seeing old lines between industries redrawn. In fact, it's a web of alliances among automakers, utilities, insurers and nimble technology companies that may define our future mobility -- how we get around and how we pay for it -- as a set of services. Those who successfully package and sell these services could win big, as electric vehicles and the smart grid move toward the mainstream.

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