Not content with pushing for continent-spanning approaches to cloud computing, the European Commission’s Neelie Kroes today put her weight behind new proposals to require open sharing of even more government data. Just like the U.S., various European countries have been releasing growing quantities of government data for a few years. Earlier European initiatives such as the Public Sector Information (PSI) Directive muddied the waters somewhat, promoting “release,” but then appearing to encourage government agencies to cost-recover and even directly generate revenue from the data. Today’s announcements seek to fix that particular aberration, and could generate around €70 billion ($93 billion) in new economic activity across Europe. It’s particularly interesting to begin thinking about the new businesses that might be created, generating value on the back of this public data. With the European Commission already interested in encouraging small businesses to work at scale with digital content, what might the fusion of these two activities bring?