Platform Makers Placing Big Bets on In-App Payments
- Thursday, February 10, 2011
Events last week underscored how big a revenue source in-app purchasing is for mobile platform providers. In three separate moves, Apple, Google and Research in Motion, who typically take 30 percent of each transaction, signaled how serious they are about the space, and provided a good reminder of how much power they're willing to wield in controlling their ecosystems.
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