Who could ever have imagined that 1.8 Million people might actually want to buy tickets for next year’s London Olympics? Clearly not Ticketmaster, as the ticket site buckled under a last-minute rush earlier this week, forcing an extension of the ticket bidding process until early on Wednesday morning. Despite the success of companies like SOASTA, the process of predicting capacity and demand clearly remains far more art than science. Either that, or Ticketmaster didn’t spend as much as they should have on back-end infrastructure. I wonder what Logoc had to say to Ticketmaster on Wednesday? There’s another big online event in London tomorrow. Hopefully YouTube and all the TV stations that will be livestreaming have remembered that there might be a wee bit of demand.