What Electric Car Charging Can Learn From the Broadband Buildout

From pricing plans to policy initiatives, the quick uptake of broadband has plenty of lessons for the coming EV infrastructure.

The international buildout of infrastructure for electric vehicles will produce nearly $6.5 billion in revenue by 2015, according to Pike Research. A number of startups are racing to build the 5 million charge points Pike anticipates will be installed by then, and a wide web of automakers, utilities, computing and software giants, policy makers and others are getting involved in the effort. Creating a comprehensive network of vehicle charge points at homes, workplaces, commercial/retail sites and public areas has implications for the accessibility and appeal of the plug-in vehicles now widely seen as a key to reducing greenhouse gas emissions from transportation. This, combined with the significant business opportunity of a major infrastructure buildout, means speed and innovative business models are critical. For cues on how to achieve that, we can look to other major infrastructure efforts, notably the buildout of high-speed Internet. Like the EV charging buildout, it's getting a big push from government, and together these buildouts will transform the flow of energy, data and information throughout the U.S. economy.

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