Long Views

Will Metered Mobile Data Slow the App Market’s Growth?

  • Thursday, June 3, 2010

AT&T is the first operator to introduce metered mobile broadband, but certainly not the last. Such plans could become a speed bump for the fast-growing mobile app market.

AT&T today restructured its pricing plans for mobile data, killing all-you-can-eat offerings that have long been enjoyed by users with iPhones and other high-end handsets. The move marks the beginning of the era of metered billing -- which could significantly impact the world of mobile apps.

Related Research

The Federal Government’s Mobility Plan Could Reshape the Industry

Secure Systems are Not a Binary Proposition

Proximity-based mobile social networking: outlook and analysis

What developers should know when choosing an MBaaS solution

What Is GigaOM Pro?

GigaOM Pro is the future of technology-focused market research. We deliver expert analysis in an open conversational platform. GigaOM Pro will keep you on the inside track with the following markets:

  • Mobile
  • Cleantech
  • Infrastructure
  • Collaboration
  • Digital Lifestyles

What Customers Are Saying

GigaOM Pro is “a model that delivers great value to readers. I continue to be impressed with the quality of the research and analysis, and more and more content is being added all the time as the community of contributing analysts continues to grow.”

Rob Henshaw
Founder, ValleyShadow.com

“The combination of research, analysis and discussion has become central to my job and crucial to staying informed.”

Ryan Hess
Adobe

Subscribe Now