NewNet

With The iPad, Apple Takes Google To the Mat This content requires a paid GigaOM Pro subscription

While Amazon certainly has its competitive work cut out for it, the competitor that most ought to be worried about the implications of the iPad is Google. Not just because Google has substantial e-book ambitions of its own, but because the iPad presages a new model for content acquisition and consumption--especially media content--that is the antithesis of Google's search-driven, browser-centric model. If Apple succeeds, it could pose a significant threat to Google's power to attract and generate traffic for multimedia content, undercutting its hugely profitable search ad business. Subscribe now or sign in to view this Weekly Update »

Data Highlights

From Report: The Real-Time Enterprise

85

million: Microsoft SharePoint users

From Mobile Augmented Reality Today and Tomorrow

197

million: Augmented reality-capable smartphones set to be in the global market by 2012

About This Topic Page

NewNet is curated by Ed Gubbins, an expert reporter with deep knowledge and a fat rolodex of contacts to help you spot the important news and trends as they happen. It’s also your home for Research, Long Views and all things Web from social media and Enterprise 2.0 to real-time tools and search.

Today in

NewNet

Jan 27, 2010 — Twitter has officially launched local trending topics, something the social network has been beta-testing for the past few weeks with selected users. Some believe the feature could be useful to local businesses as a way to target deals to customers. Geo-location for services is a growing market -- Foursquare recently signed a deal with Metro International in Canada to offer local news and reviews based on a user's location.

— Mathew
NewNet Curator

NewNet Activity